In today’s digital-first world, having a high-quality, fast, and SEO-friendly website is essential for
business success. Whether you need a portfolio, business website, e-commerce store, or a full-fledged web
application, I provide custom-built, performance-optimized solutions tailored to your needs.
With over more then 3 years of experience in full-stack web development, I have worked with various clients to build
scalable, secure, and high-performance websites that not only look great but also rank on Google and convert
visitors into customers.
If you're looking for a freelance web developer who can handle everything from design, development, SEO, and
performance optimization, then you're in the right place!
Looking for expert web development services? I, Madhukar Shroti, also known as Half Engineer, offer full-stack web development, SEO, digital marketing, web design, and content writing solutions tailored to your business needs.
Custom Website Development
A professional, well-structured, and optimized website is the foundation of your online presence.
- Frontend – Modern, interactive, and sleek UI with React.js, Next.js, and Bootstrap.
- Backend – Secure, scalable, and high-performance backend development with Node.js, Express.js, PHP.
- Database Management – Structured data handling with MySQL, MongoDB for smooth performance.
- API Integration – Seamlessly integrate third-party APIs for payments, social logins, and more.
Ideal for: SaaS Applications, Dashboards, Business Platforms, and Startups.
E-Commerce Development
Boost your online sales with a high-performance e-commerce website optimized for conversions.
- Custom-built online stores with WooCommerce, Shopify, or fully custom e-commerce solutions.
- Secure payment gateways – Stripe, Razorpay, PayPal, and more.
- Product Management System – Easy-to-use admin dashboard for inventory & orders.
- SEO & Speed Optimization – Higher rankings, faster load times, and better UX.
Ideal for: Personal Blogs, Business Websites, Landing Pages, and more.
WordPress Development & Customization
Need a WordPress website that is fast, secure, and SEO-friendly? I specialize in:
- Custom WordPress Theme Development – No bloated themes, only clean & fast code.
- WordPress Speed Optimization – Reduce loading time to under 2 seconds.
- Security Hardening – Prevent hacking attempts and improve overall security.
- Custom Plugin Development – Add advanced features to your site.
Ideal for: Bloggers, Business Websites, E-commerce, Agencies, and Enterprises.
SEO & Digital Marketing
A beautiful website is useless if it doesn’t rank on Google. I provide:
- Technical SEO Optimization – Fix site structure, indexing issues, speed, and mobile-friendliness.
- Keyword Research & On-Page SEO – Optimize meta tags, content, and headings for better rankings.
- Link Building & Off-Page SEO – Increase domain authority with high-quality backlinks.
- Google Analytics & Search Console Setup – Track performance & optimize for better results.
Ideal for: Businesses looking to rank higher and get organic traffic.
UI/UX Design & Web Optimization
A website’s design and user experience (UX) determine conversion rates. I provide:
- Modern, user-friendly UI design with Figma & Adobe XD.
- Web speed optimization to ensure a smooth experience.
- Accessibility enhancements to improve usability for all users.
- A/B Testing & Conversion Rate Optimization (CRO) to increase leads & sales.
Ideal for: Businesses looking for a modern, optimized, and high-converting website.
Website Maintenance, Security & Performance Optimization
Your website needs regular updates, backups, and security monitoring to perform well.
- Speed Optimization – Improve loading times and enhance Core Web Vitals scores.
- Regular Updates & Fixes – Keep your website running smoothly without issues.
- Malware Removal & Security Audits – Prevent cyber attacks & data breaches.
- Uptime Monitoring & Backup Solutions – Ensure zero downtime and quick recovery.
Ideal for: Website owners who need long-term maintenance & support.
